Paid Ads & Campaigns

Running ads isn't about spending more.

Most accounts we inherit aren’t failing because the budget is too small. They’re failing because spend is spread across untested audiences, the creative hasn’t changed in months, and nobody can trace a rupee of it back to a sale.

Our performance marketing team builds campaigns around a single question: what does a customer actually cost, and how do we bring that number down? That means rigorous audience testing, creative built for the platform rather than repurposed from a brochure, and tracking that closes the loop from impression to revenue.

We manage Meta, Google Search, Display, YouTube and remarketing as one connected system — so channels reinforce each other instead of competing for the same click.

What's included

Social Rabit offers a range of services that are tailored to
meet the unique needs of each client

Meta Ads

Facebook and Instagram campaigns across awareness, traffic, lead and catalogue objectives.

Google Search Ads

High-intent keyword campaigns that capture buyers at the moment they're actively looking.

Display Campaigns

Visual placements across the Google Display Network to build reach and stay top of mind.

Lead Generation

Forms, landing pages and funnels engineered for qualified enquiries, not raw volume.

Remarketing

Sequenced follow-up that brings back visitors, cart abandoners and past customers.

Conversion Optimisation

Continuous testing of creative, copy, audiences and landing pages to lower cost per result.

Frequently Asked Questions

What's the minimum ad budget you work with?

We generally recommend starting at a level that allows meaningful testing across at least two audiences and three creatives. Below that, results are noise rather than signal. We’ll give you an honest recommendation on our first call based on your category and target cost per lead.

No — media spend goes directly to Meta or Google from your own account, and our management fee is separate. You keep full ownership and visibility of the ad accounts.

The first two to three weeks are a learning phase where we’re gathering data and eliminating what doesn’t work. Most accounts reach a stable, predictable cost per result by week six, and improve from there as creative testing compounds.

Yes. Copy, static creative and short-form video are all produced in-house, which is what lets us test at the pace performance marketing actually requires.

We’ll tell you, and we can fix it. Our web team builds dedicated landing pages as part of the engagement — sending expensive traffic to a weak page is the fastest way to waste a budget.